Noma Bar Illustrations

I am after the maximum communication with minimum elements.

I just stumbled upon these illustrations by Noma Bar, an Israeli artist, illustrator and designer based in London. I love how he associates simple elements to strongly communicate his ideas. This minimalist graphical approach is very powerful and capture the essence of the represented things with a limited pallet. He subtlety and precisely manipulates shape and form where familiar symbols and pictograms evolve into new meaning.

"Noma's development process takes place in the sketchbook, going on to digitally produce finished work on the computer once the idea is fully conceptualized. The duel strategies of his practice, efficiency and humour, come from a keen understanding of how the brain accesses and understands imagery. [...] Negative and positive spaces tessellate creating several images in one, that sometimes need a few moments to see the embedded, sometimes poignant, message."

More works from him here http://www.dutchuncle.co.uk/illustrators/noma-bar/portfolios/portfolio